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Consumer behavior : understanding consumers–designing marketing activities
by Hoffmann, Stefan and Akbar, PayamPublished by: Germany : Springer , 2023
- Sublocation
- EGC
- Call Number
- 658.834 H675c 2023
- Physical Desc.
- [245] p.
- Note
- Includes bibliographic references.
- ISBN
- 978-3-658-39476-9
- Copies
- —