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Marketing research : an applied approach
by Malhotra, Naresh K., Nunan, Daniel and Birks, DavidPublished by: New York : Pearson , 2017
- Sublocation
- EGC
- Call Number
- 658.83 M249m 2017
- Edition
- 5th ed.
- Physical Desc.
- xvi, 954 p.
- Note
- Includes bibliographic references and index.
- ISBN
- 978-1-292-10315-0
- Copies
- —