Laguna University Digital Library
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Exploring marketing research
by Babin, Barry and Zikmund, WilliamPublished by: Boston, MA : Cengage Learning , 2016
- Sublocation
- EGC
- Call Number
- 658.83 B117e 2016
- Edition
- 11th ed.
- Physical Desc.
- xxix, 609 p.
- Note
- Includes bibliographic references and index.
- ISBN
- 978-1-305-26380-2
- Copies
- —