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Consumer behavior : building marketing strategy
by Hawkins, Del I.Published by: New York : McGraw-Hill , 2016
- Sublocation
- EGC
- Call Number
- 658.8 H312c 2016
- Edition
- 13th ed.
- Physical Desc.
- xxiv, 754 p.
- Note
- Includes index.
- ISBN
- 978-1-259-23254-1
- Copies
- —